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Google has rolled out the spam algorithm update for October 2022.
It has been 11 months since the last spam update. Google has rolled out another spam update and has said it will take a few days to complete the update. Google announced the release of the new update on Oct 19 on Twitter.
According to Google, this new algorithm update will affect search results all over the world and in all languages. To remove spam, low-quality, and undesired content and to maintain the quality of search results, Google rolls out new updates every once in a while. By launching these updates, Google advances its automated systems that continuously catch out spam content in search results while running in the background.
Google has a very precise definition of spam, and according to the definition, spam mainly includes low-quality websites that pretend to provide information about a topic but are targeted to mislead users and trick them into installing malicious software on their devices or providing personal information that can be used for fraudulent activities.
So, without knowing what spam is—according to Google’s definition—the odds of being liable to spam are low. You don’t have to worry about the Spam Update of October 2022 if you are familiar with the recent Google Search Essentials update, previously known as Google Webmaster Guidelines.
Read more: GOOGLE SEARCH ESSENTIAL IS HERE
Although web pages with thin and shallow content can be considered unsolicited or spam, they do not meet the definition of spam, according to Google. Google’s helpful content algorithm will most reasonably target this type of junky and shallow content. Spam updates target attackers who steal user data and personal information by trying to rank higher in the results by pretending to be reliable and relevant pages.
When the spam update strikes a site, the site is usually ranked lower in search results or can also be removed from Google’s index. It is essential that you should follow Google Search Essentials to prevent your site from getting ranked lower in the results. If your site is still ranked lower in the search results, you should check out your site’s security.
If a website is not properly secured, it can give out spam to users without being aware of it. Even those sites which follow Google Search Essentials can be at risk of hacked spam.
According to Google, it can take months for a site to get back on track once it gets hit by the spam update, and that too when the site makes the appropriate changes to adhere to Google’s policies.
If your website is getting ranked lower in the search results after the October spam, you should check your site’s security and look for any signs of attack.
Read more of our blogs for exciting updates.
Nowadays, marketing strategies have taken a big step further where usual ones are getting obsolete and modern ones are finding their place in the right direction. Many brands have shifted the idea of marketing of their products towards streaming platforms.
Yes! Streaming platforms where streamers can market brands exclusively and market the product to a vast audience. With the dominancy of the digital world, things have changed around the business coast, and streamers are getting big brands on board.
But those who don’t know about streaming platforms might surely fall into a indecision in selecting the right platform for their product or services.
This blog piece is all about the best platforms you can use to market your brand.
Without wasting more time, let’s jump to the topic. Many of you, especially youngsters, have been aware of streaming and its media. Streaming is where you record yourself while gaming, talking or anything and let everyone watch you on that platform.
Gamers are the ones who built this whole empire of live-streaming. They are the ones who started this trend and made this thing a profession. That’s why there are tons of streamers out there who earn an endless amount of money through streaming and brand endorsement.
There are several platforms where anyone can stream and let brands come to them.
When marketing and selecting streaming platforms, you need to understand it’s a whole new world where your product or service must fall within the criteria. Because here, you cannot sell irrelevant stuff because no matter how much money you would be offering to any streamer, they won’t accept it.
YouTube is one of the most famous and popular platforms where many streamers live their dream lives. YouTube is considered one of the most important platforms for marketing, and many international tech brands have chosen this platform to expand their audience.
Facebook is also one of the most popular platforms for streaming. With over 2.7 billion monthly active users, Facebook and streamers can help your brand extend its targeted area. Many streamers use Facebook to grab a vast audience, and it’s working very well.
Twitch is one of the leading international streaming platforms where gamers, design crafters, ASMRs and many other streamers spend hours. Brands like Red Bull, Razor, and Logitech love to sponsor streamers, and that’s how their new products get revealed with millions of viewers watching them.
With the recent rapid growth in the streaming and communication platform, Discord is on the list. Many streamers have also shifted towards this platform and using it for various purposes.
It’s both professional and fun at the same time.
Among all these platforms, which one is the top-rated? It’s a new debate because it depends on your brand and product. Mainly streamers are the gamers, and there you get the whole idea of what kind of product they accept and reveal to their audience.
Undoubtedly, each platform has unique attributes that people visit every day. But again all depends on your brand. But it’s better you research and get into this marketing jet for a futuristic ride.
LinkedIn has created a new tool that allows you to find the top sought-after skills employers are looking for in candidates for nearly any job position.
Additionally, if there is a skill that you lack, the tool will divert you to materials available for building up that skill.
The data, which is named “Future of Skills” will show you how conditions for jobs have transformed from 2015 to 2021.
According to a recent LinkedIn analysis, top priority skills for a specific role have changed by 25% from 2015 to today and may increase to be changed to 40% by 2025.
Below are instructions on how to use LinkedIn’s new tool to find the skills required to become a candidate that stands out when applying for your next job.
On the other hand, this tool can be useful for keeping your skillset upgraded, thereby increasing your value in your current role.
To start, go to the Future Of Skills tool and scroll all the way down until you get to the section that has the heading ‘Explore The Data.’
You can search for top skills required by industry or by job title, and then you can sift through the results by country.
The tool will give you a list of the top skills required today, with a comparison of the top skills that were required in 2015.
You will also get an analysis of:
The skills required will be marked as new. This means that more employers are looking for candidates who have those skills.
Let’s say you don’t have all the required skills. What you can do now is click on a skill that you want to learn about, and LinkedIn will take you to a section of relevant learning courses.
LinkedIn provides a one month free trial to all users to take benefit from any and all learning courses available. After that, there’s a monthly fee to access the courses, or you can pay for a single course and access it any time later.
To stay updated on the latest digital marketing tips and techniques, make sure to follow our blogs.
Are you using social media for your local business? If not, you are missing a golden chance to engage with your target audience and reach more potential customers.
Do you know? 74% of customers rely on social media when buying online. Facebook is indeed the biggest social media platform. Still, it is not guaranteed that your target audience will surely hang out there since there are multiple major social media platforms where you can gain traffic for your local business and increase sales.
Before getting into the world of social media, let’s dive into why local businesses should invest their time and money in Social Media Marketing.
If you want to build a relationship with your customers, connect with them through social media and your chances of retaining them will increase.
However, ignoring social media marketing in your local business’s marketing plan not only costs you to lose new potential customers but also holds you back from retaining your existing customers.
In addition, keep in mind that your competitors are out there waiting for an opportunity to grab your customers.
Let’s take a step towards the reasons why small businesses are likely to get more success on social media than big organizations:
Many local businesses prefer to be involved in communities, which leads to a connection with their customers. When using social media, small businesses are more focused on responding to their customers than large companies.
So, if you run a local business and don’t have a community, you are surely missing out on establishing your business as a strong brand with enough low-cost effort.
Social media channels were created not only for their users but also for advertisers. With advertising on Social Media, you can target your existing customers and update them with new products, promotions, or sales.
Location is one of the many specified demographic factors you can target in your ads. Moreover, if you directly target your ads on the people based on demographic, you’ll achieve the highest potential customers with the lowest costs.
Local businesses are all about personalization, and after the pandemic, over half of the consumers want to shop from a local business.
Moreover, giant companies may lack the touch of personalization when responding to their customers. In comparison, local companies can write an authentic response directly addressing the customer’s situation.
Although circulating news about your new services/products through traditional local channels still has value, spreading the word via social media can significantly grow your campaign.
Through social advertising and communities, you have several options to show what you’ve got. Moreover, if you provide shareable content, your customers can spread the news for you.
Social Media Marketing can be a cost-effective way to create greater visibility for your local business and it can help you build your business image online on different platforms.
Contact us at DigitrixMe Solutions to find out how we can help in growing your local business digitally!
Are you struggling to attract buyers for your real estate business?
Digital Marketing has become increasingly essential in real estate. The online real estate landscape turns out extremely competitive and digital marketing is one of the best ways to reach your target audience to make more sales and get more leads.
Today, we’ll be taking you through a few effective real estate digital marketing strategies that will help you get more online clients in 2022.
Competition is the name of the game if you are a real estate agent. Having the right digital marketing plan assures realtors to generate leads, build a credible database that knows and trusts them, and ultimately increase potential sales through focused efforts and follow-up techniques.
Here are a few proven strategies that realtors can use to attract more buyers and investors and make them feel that the property they are interested in is what they are dreaming of.
An attractive real estate website, allows you to build a solid database of potential leads, drives more conversion by ranking higher on search engines, and is optimized for viewing through multiple devices and platforms.
Did you know? More than 50% of global website traffic comes from mobile devices. Therefore, responsive websites for mobile devices should be pivotal. Also, the content of your website must answer your prospective customer’s pain points.
Captivating images and videos play an instrumental role in attracting customers to your properties in the first place.
High-quality photos and videos are more likely to get sold 68% faster than a property listing without photos, as professional photographs offer potential buyers a better understanding of the place they wish to purchase.
Did you know real estate video marketers get 66% more leads per year? If you are looking for stunning and professional real estate marketing videos to jump-start your business, then, DigitrixMe Solutions is your perfect choice.
Pay-per-click advertising is an effective and manually controllable paid marketing medium. It’s a great option for real estate professionals seeking potential clients who might be interested in what they are offering. Remember, you only pay when someone clicks through your ad!
According to The Close, a real estate website survey, 44% of realtors got new clients during the pandemic due to their constant social media efforts.
Social media has become one of the ideal ways for real estate companies to connect with potential clients and grow their business online. With the help of Social Media Marketing, you can build your brand image online on various platforms and also run ads to bring in your potential buyers and investors.
Investing in social-media ads sets you in front of a wider audience of potential customers who can benefit from your services. These are potential investors that you can target who might have not seen you before.
Implementing the right SEO strategies will boost your website visibility on search engines, turning you into a trusted real estate website, ultimately increasing sales.
But while you focus on optimizing your website, you want to pay attention to your local SEO. Here are a few tips that will improve local SEO for your real estate business:
You should also focus on acquiring testimonials from past customers. This will support you in building trust and promoting your business to new leads in the real estate business.
Internet marketing for real estate companies is one of the most innovative ways to set yourself apart from the competition. These are easy and effective digital marketing strategies that can benefit your business. You can implement them to create your online presence stronger.
As an experienced Digital Marketing Agency, DigitrixMe Solutions understands the need for digital marketing in the real estate business. We offer multiple Internet Marketing Services for realtors, from building attractive real estate websites, creating blogs to running your social media profiles.
Contact us now to learn how we can help grow your business!
Do you want to start earning online with zero investment? Keep reading to find out more about Top Freelance Marketplace to Earn Money Online.
With the ongoing pandemic and on-site work restrictions, companies increasingly recruit freelancers to manage their operational demands. Therefore, the number of available freelance jobs from virtual assistants to web developers is now more significant than ever.
If you’ve been searching for freelance jobs, you probably realise how overwhelming the process can be, even if you’ve already built an online portfolio. So stop stressing because we’ve got you a list of the best freelance platforms that are reliable and beneficial for you.
Freelance platforms and marketplace aid companies acquire contingent workers for projects or job positions that do not demand permanent employees. You can create your profile, share your work portfolio, and communicate with potential employers on these platforms.
It is the world’s largest freelance marketplace which provides a professional platform for businesses to find and connect freelancers.
Freelancers who have specific expertise related to the services catered here would definitely get projects. Although Upwork is user-friendly, you would have to submit an application that would get approved based on the present need for your skills to register with them.
It is another top marketplace where you can sell your expertise. Freelancer is best for businesses that need experts and help in anything related to Web Development, Graphics & Designs, Writing, and Digital Marketing Services.
All you need to do after uploading profile details is upload previous work experience, and submit an application proposal to get registered.
It is the best online marketplace on the internet starting at $5, isn’t that amazing?
Fiverr has a wide variety of available services ranging from Business Development, Social Networking, Advertising, Digital Marketing, Graphics & Designs, Video & Animations, Programming, and much more. Choose according to your skills and experience.
It is one of the best freelance market platforms with a wide range of categories such as Website Development, Sales & Marketing, Creative Writing, Technology & Programming, and much more.
The unique thing about People Per Hour is that every person you work with has a professional attitude which makes a better understanding between employers and freelancers.
Are you a creative mind and want to work as your own boss? 99designs.com is a rich source for skillful designers who create logo, web, and graphic designs. This website connects the designer with the organization or the employers.
Also, 99designs.com provides you toolkits, tutorials, tips, and tricks to enhance the skills of the Freelancer. It also helps employers in finding the right individual for their assignment.
It is the most important social networking website as it offers a rich profusion of employment opportunities for freelancers.
Every day the LinkedIn website posts millions of jobs. By uploading your resume, you can find all sorts of jobs.
It’s another top freelancer platform where employers and freelancers connect directly and work together. Guru is an online marketplace that also provides an automated method to make timely and automated hourly or fixed price payments. Another best thing about working at Guru is that it allows you to stay in touch with your clients.
We hope these Top 7 Freelance Market Platforms will help you out in every aspect of your freelancing journey.
So, what do you think, which platform would be the best for your skills and expertise?
Are you a job-seeker hesitating to join a startup? Then this blog is definitely for you. You might be surprised that in 2021 Pakistani startups overall raised a record $365.87m.
As the number of startups in Pakistan increases, it’s safe to say that job opportunities too will increase. So if you’re looking for a shift in your career or you are a fresher in search of your first job, you should be aware of the pros and cons of working in a growing company.
Obviously, there will be differences between working for a brand new company and working for a well-established, tenured company. However, it is quite evident that startups in Pakistan are reshaping the industries and lives along with job opportunities.
Coming back to the question if you should consider working with a startup? Then these pointers would definitely clear your mind. So let’s dive into the benefits and challenges you may face when working for a startup.
Many startups will provide their workers additional responsibilities compared to established organizations. Startups usually hire their employees depending on each employee’s specific skill set. However, they often give each employee a more significant role within the organization to compensate for the lack of employees as a whole.
You’ll also be involved in decision-making that wouldn’t be open to all workers at an established organization. This can greatly benefit you if you are a fresh professional because you’ll receive an excellent opportunity to discover new skills you probably wouldn’t be exposed to in a corporate or more established organization.
Also, the founders and employees of startups usually work together, and you’ll have straight access to the individuals behind the startup.
Isn’t it amazing that you can learn from them every stage of the way?
Freedom and flexibility are twice as great in startups, especially with your schedule and your direction to the work itself. Remember, you might be the only one doing your job? When and how you do the job and the way you approach it could be flexible; especially if you’re working on something that’s never been done by you earlier.
Trial and error is part of the journey, especially with a new business launch, and you might see yourself using your flexibility as you take on roles you never thought.
It’s nearly impossible not to relate startups with trendy and relaxed office environments with game rooms and leisure areas. Stimulating work environments encourage the creativity and innovation that will push the organization towards success.
Also, the dress code tends to be much more relaxed, as do interactions with coworkers. Since everyone is working on launching the company, your colleagues will be more focused on teamwork and motivation than the competition.
Employees who work at startups are usually given plenty of opportunities to show off their expertise and knowledge to contribute to the growth and success of the startup.
Whereas better established and corporate organizations generally have a chain of command for ideas to go through. However, in startups, the employees can take their ideas directly to the top. This is especially valuable for more creative individuals who regularly develop exciting innovations they wish to share with their team.
While there are various benefits of working at a startup, there are also possible drawbacks you should be familiar with before deciding.
Building a startup from the ground often comes with more responsibilities, which takes a considerable amount of passion, dedication, and focus.
Hours are usually odd, rarely sticking to the “9-5,” That means working long hours and even on holidays and weekends, which might disturb your work-life balance and your routine.
The primary difference in joining a startup could be the lack of structure, affecting work hours and processes.
The lack of structure at startup companies lends itself to more than just your typical 9-5 working day. You might discover that the lines of workweek and weekend start to blur as you hope that your actions will deliver success.
Some may appreciate this lack of structure, while others might succeed in a structured environment that a startup might not provide. This can sometimes leave employees feeling unsure of who they should go to regarding a particular issue and result in workplace confusion and uncertainty.
Resources for professional development are usually restricted among fresh startups. Most startups work on a limited budget against well-resourced rivals until the startup is more established and brings in ample revenue.
The answer would differ for everyone. It’s fair to say that everyone desires career growth, so weigh in the pros & cons as well as your work style before making a decision.
Working at a startup might not be your cup of tea, but think over this; are you willing to risk losing the opportunity to work at a startup that could become a multi-million company tomorrow?
Have you ever heard the term ‘Personal Branding’ and wondered how certain people have a distinct and unique personality with global recognition on social media? Let’s find out how you can build a personal brand on social media.
The picture of your brand is what people think of you. How social media platforms portray you and the impression people gain from the information surrounding you online.
Your brand is what people say about you when you’re not in the roomJeff Bezos
Social Media is beneficial for businesses of any size or industry. Finding customers on social media directly impacts sales and your bottom line.
Well-known for his work ethic and for building his brand on a solid foundation. He’s someone who doesn’t apologize for being untraditional in his ideas and methods.
One of the best examples of personal branding. He’s famous for risk-taking and adventure. Branson’s unorthodox style, publicity stunts, and commitment to his passions have helped him build a powerful personal brand.
Where should I start when picking a niche? A question in every individual’s mind. That’s something you should specify when it comes to personal branding, pick something specific you can do better than 90% of the world.
The thing that differentiates you from everyone is your personality. A personal brand is the unique combination of skills and experience that makes you who you are. Branding yourself on social media is the best way to designate yourself as an expert.
Having a website is essential to developing your identity. A design that caters to the viewers is pivotal to building a personal brand. 94% of the time, an individual’s first impression is based on the website’s design. You only have 50 milliseconds to get your visitors’ attention. With our creative developer team, you can get outstanding and responsive Website Development Services.
Posting regularly on social media networks will help you build trust and a strong relationship with your audience. Developing a captivating personal brand can help you expand your network and attract clients, which is why DigitrxMe Solutions provide the best Social Media Marketing Services so that you can build your personal brand efficiently.
Your content needs to be on point to build your personal brand. Did you know that content marketing costs 62% less than traditional marketing and gives up to three times more leads? Posting engaging and exciting content will automatically lead you on top. Here at DigitrixMe Solutions, we can offer you authentic and unique Content Marketing Services to boost your personal brand.
Your personal branding is more significant than ever. It will differentiate you from the competition and build trust with prospective clients.
Here are a few easy ways to build your personal brand on social media:
So what’s stopping you from building your own personal branding?
Are you a freelancer looking to open a bank account in Pakistan? Well, we’ve got you covered with all the details you need to know on the top Pakistani banks for Freelancers.
The trend of freelancing in Pakistan is booming due to the COVID-19 pandemic. The Pakistani Freelancer Community ranks 4th most popular in the freelance market with an increase of 40% growth every year.
One of the significant issues the Pakistani freelancers’ were facing was the inability to open relevant bank accounts to deposit their income. However, the growing contribution of freelancers to the Pakistan economy has awarded them with a piece of great news.
Pakistani freelancers can now open bank accounts in Pakistan, making all online transactions and payments quick and straightforward.
So let’s dive into the list of banks in Pakistan that offers bank accounts dedicated to freelancers.
United Bank Limited offers Freelancer Digital Account, including all significant purchasing and payments services. You can easily open an account online without any initial deposit. All you need to have is:
Faysal Bank carries endless opportunities to the freelancers of Pakistan via their partnership with Payoneer. The basic documentation required to open a Freelancer Lifestyle Account in Faysal Bank is:
Meezan Freelancer Account is available in Current and Savings variants and developed exclusively for freelancers. It is a Rupee and Foreign currency-based personal account. Freelancers can now quickly get their work payments or remittances straight into their accounts and enjoy various benefits of a full-fledged fund. To open an account you will be required to provide a copy of agreement/certificate/ letter-based correspondence that includes the following:
JS Freelancers Current Account is a recent account specifically designed for freelancers operating in Pakistan. Easy transactions and reporting functions can make your life more manageable. To apply for a JS Current Bank Account, visit your nearest branch along with the following:
Through HBL Freelancer Account, you can experience a hassle-free process to open an account. This account is available for New to Bank (NTB) customers and individuals 18 and above. Also, you can open an account with PAK Rupee or foreign currency. You will only need your:
Askari bank recently announced its Digital Onboarding for the freelancers of Pakistan. The Askari Freelancer Digital Account is a hassle-free method to open a freelancer account inclusive of various banking services.
Askari Bank offers the option of opening a freelancer digital account in PKR as well as the following foreign currencies: USD, EUR, GBR, and AED. To open an account in Askari digital account, you need to have some essential documents that include the following:
Updated on 09/03/2022
This blog was posted on 09/02/2022 and will be updated accordingly.